Home Case Studies Solar Cookers Int’l Carbon Offset Campaign, Site & Video

Solar Cookers Int’l Carbon Offset Campaign, Site & Video

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Beginning in 2009, Progressive Source Communications has been working as the online messaging and marketing specialist for Solar Cookers International, the global leader in assisting communities to use the power of the sun to cook food and provide safe drinking water. Founded in 1987, the not-for-profit Sacramento, California-based Solar Cookers International (“SCI”) has improved the lives of tens of thousands through the development, training and distribution of solar cooking devices in Africa.

 

On behalf of SCI, Progressive Source is advancing a campaign it conceived and created to allow Americans to offset some of their carbon emissions by donating Solar CooKits systems to some of the world’s poorest families. Using the tagline, “The Most Meaningful Carbon Offset is also the Simplest,” Progressive Source is working to brand and promote SCI as a leader in a new category of meaningful, humanitarian carbon offsets. In December, 2009, Treehugger.com covered the Progressive Source-designed offset program for SCI and noted that donating a Solar CooKit system to Africa “Just might be the best $50 you’ve ever spent this season.”

Progressive Source created and scripted the website, www.solarcookerscarbonoffset.com, as well as the web video on that site (at the top of this page). Progressive Source continues to work on behalf of SCI to market solar cookers as carbon offset to consumers and environmentally conscientious corporations.

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