Who We Are

Jonathan Greenberg, CEO

Jonathan Greenberg is an award-winning national investigative journalist and new media innovator committed to enhancing responsive government and expanding media democracy. He started Progressive Source Communications as a public interest digital communications company in 2007. He is also Editor of the Sonoma Independent, which he founded in 2015 as part of a newly formed public interest media non-profit called Informing to Empower.

Jonathan writes a political column called the ProgressiveSource.com blog, and is a political blogger for the Huffington Post.  He has been an investigative financial and political  journalist for such publications  as The New York Times,  The Washington PostMother Jones, Forbes, Money, Playboy, Self, Inc., GQ, The New Republicand Alternet. In 2014 he won the first-place journalism award for analysis from the San Francisco Peninsula Press Club for his cover story in the North Bay Bohemian about how an “Epic Local Government Failure Results in Closed Libraries.” In 2015, he won two first place Greater Bay Journalism awards for his coverage about the closing of West Sonoma County’s Drive Hospital, and the successful grassroots uprising that made it the first small hospital in the United States to reopen after closing.

The mission of Progressive Source Communications is to help non-profits, advocacy groups, and public interest campaigns tell their story directly to the public, through “People-Powered” digital media like web videos, microsites, and petitions, is Jonathan’s passion. Progressive Source produced and co-scripted Hearts on the Ground, a 12 minute video documentary about  the plight of Lakota foster children that was an official selection of the 2015 Freedom Film Festival and has been viewed by more than 40,000 people.

At Progressive Source, Jonathan has managed web videos, strategies and sites for the Sonoma Independent, the ACLU, the Lakota People’s Law Project, Stonyfield Farm, the Virgin Foundation, Physicians for a National Health Program, Solar Cookers’ Carbon Offset Campaign, and the Bella Abzug Leadership Institute.

Jonathan is also the founder and CEO of TV1.com, a website that offers a free cutting-edge video blogging system.  He has been a web innovator since founding Gist Communications in 1995, an Internet company that competed successfully with TV Guide Online. In 1997, at the first ever annual Webby Award ceremony in San Francisco, Gist was named first place winner for a TV site, one of only 14 categories that were awarded during the Webby’s pioneer year.  At Gist, Jonathan built managed a staff of more than 70 software engineers, editors, designers and marketing professionals who built implemented and maintained custom TV listings and entertainment editorial packages. Gist’s websites reached millions of viewers, on behalf of dozens of clients in three countries, including Yahoo, AOL, Microsoft, NBC, CBS, USA Today, CNN, Axel Springer, Hachette Lagardere and Hewlett Packard.

From 2005 through 2006, Jonathan was vice president of Fenton Communications, where he created and managed media outreach, messaging and advertising campaigns for clients, including the two “Save Darfur” rallies in Washington and New York, and Helen Hunt’s “Faith & Feminism” Internet video and ad campaign.

Jonathan worked for local government in the year following the attacks of September 11, 2001, when he was appointed Policy Director for the New York City Council’s Select Committee on Lower Manhattan Redevelopment. In this position, he directed media and public policy campaigns and was the City Council’s lead analyst for federal relief programs. His work resulted in more than $250 million of federal funds being re-directed to needy businesses and constituents in the impacted area. Jonathan has also worked as a strategic consultant for nonprofit organizations, including managing Housing Works’ entrepreneurial ventures and Wall Street Rising’s business assistance program.

Jonathan started his media work as a Forbes magazine reporter, where he created the first Forbes 400 list of wealthy Americans. After three years at Forbes and four years as a founding contributing editor at Manhattan,Inc., Jonathan completed a Masters Studies in Law fellowship at Yale Law School, graduating with honors in First Amendment law. He is the author of the critically acclaimed biography Staking A Claim: Jake Simmons and the Making of an African-American Oil Dynastywhich a Washington Post Book World front page review called, “a rare biography that challenges the readers senses in the same the way science fiction does.”  In 1992, he edited Buying America Back: Economic Choices for the 1990s, an anthology of 45 progressive solution-oriented essays called by Publisher’s Weekly,  “An immensely important resource for policymakers, community activists, and everyone concerned with building a more humane future.”

Jonathan is a graduate of New York City’s Stuyvesant High School, where he was a four term student of author Frank McCourt, an experience which both writers recalled in the New York Times Education life years later.

Jonathan received his B.A. in rhetoric and literature from the State University of New York at Binghamton and a Masters Studies in Law degree from Yale Law School.